Brand Designer turning complex technology into clear visual experiences.

I build clear, scalable visual systems for technical products, B2B brands, and marketing teams across digital and physical touchpoints.

Project evidence

AI-generated SPRiNTUS product visual with sustainability badge

2026 / campaign / product communication

In-house // AI Product Visualisation

AI-assisted workflow for scalable marketing visuals

Open project page
Meta Ads recruiting campaign cover

2026 / campaign / digital

In-house // Recruiting Campaign

Recruiting campaign with measurable marketing impact

Open project page
Main Catalogue 2026 cover

2025 / editorial / product communication

In-house // Main Catalogue 2026

Multilingual product catalogue and editorial system

Open project page
Final SPRiNTUS XCONNECT and accessory packaging in a professional product photograph

2025 / packaging / product communication

In-house // Packaging System

Modular packaging system for product communication

Open project page
Hydrogen and impregnation product brochures cover

2023 / editorial / product communication

In-house // Product Brochures

Technical B2B brochures for complex product communication

Open project page
Corporate Design Imprivo Group cover

2022 / brand / digital

Agency // Corporate Design System

Brand identity system and corporate design documentation

Open project page

Additional work

Additional brand, editorial, product, motion, and digital work.

YEARS OF EXPERIENCE
10+
WORK ENVIRONMENTS
3
INDUSTRIES SERVED
5+

Project systems and archive

Grouped historical work kept as compact evidence without diluting the lead sequence.

Professional profile

I am a Brand Designer with 10+ years of experience transforming complex technical products into clear, engaging, and consistent visual experiences.

My background combines corporate design, product communication, marketing campaigns, and hands-on production across digital and physical channels.

I specialize in building visual systems that help technical brands communicate complex ideas clearly, from brand identities and design guidelines to presentations, campaigns, product materials, and event experiences.

Having worked both in-house and in agency environments, I am experienced in collaborating with different stakeholders and managing projects from concept to final delivery.

Experience

  1. Communication Designer

    SPRiNTUS GmbH, Welzheim

    Developing brand communication for a technical product company, translating complex product information into clear visual stories.

    • Build and maintain a consistent brand identity system across digital and physical touchpoints
    • Translate technical product features into accessible marketing communication
    • Design product communication materials, catalogues, campaigns, and digital assets
    • Create event and trade fair communication for international audiences
    • Develop scalable packaging and visual systems
    • Use AI-assisted workflows for faster exploration, visual development, and content creation
  2. Media Designer / Marketing Communications Specialist

    VAF GmbH, Bopfingen

    Responsible for translating complex technical products and business topics into clear marketing communication across print and digital channels.

    • Sole responsibility for marketing and media design activities
    • Coordinated projects with internal departments and external service providers
    • Developed product brochures and technical communication materials
    • Recruiting and employer branding communication
    • Corporate photography, portraits and event photography
    • Managed social media and internal communication materials
    • Preparation of production-ready artwork and print files
  3. Communication Designer

    Agentur Graustich, Heidenheim

    Developed visual identities and communication systems for different industries, helping organizations create recognizable and consistent brands.

    • Developed brand identities, corporate design systems, and logos for print and digital media
    • Designed campaigns, key visuals, direct mailings, and promotional materials
    • Created magazines, brochures, books, and corporate publications
    • Developed UI concepts, websites, and digital platform designs
    • Planned photo shoots and handled image editing and compositing
    • Created 3D visualizations, animations, illustrations, and information graphics
    • Maintained websites using TYPO3 and WordPress
    • Prepared artwork and production-ready files for print and digital output
  4. Design Internship

    Nitribitt Creative Agency, Stuttgart

    • Graphic layouts under professional supervision
    • Production-ready artwork
    • Image research
    • Client presentation support
    • Corporate stationery, ads, posters, brochures, and marketing collateral
  5. Media Designer

    studiopromedia, Abtsgmünd

    • Designed and prepared travel catalogues
    • Prepared artwork for production and print
    • Supported image selection, typesetting, and prepress workflows

Education

  1. B.A. Communication Design

    University of Design Schwaebisch Gmuend

  2. University of Applied Sciences Entrance Qualification

    Gewerbliche Schule Schwaebisch Gmuend

  3. School of Visual Communication

    Johannes Gutenberg School, Stuttgart

  4. Apprenticeship: Digital & Print Media Designer

    Rudolph Advertising Agency, Winnenden

    Vocational training at Johannes Gutenberg School, Stuttgart

  5. Vocational School for Printing & Media Technology

    Johannes Gutenberg School, Stuttgart

Focus areas

Focus areas

  • Visual Identity Systems
  • Corporate Design
  • Brand Guidelines
  • Design Consistency
  • Visual Storytelling
  • Product Communication
  • B2B Marketing
  • Complex Information Visualization
  • Presentation Design
  • Digital Assets
  • Campaign Design
  • Social Media
  • International Communication

Software

Design & Production

  • Adobe InDesign
  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe Lightroom
  • Acrobat / PDF Workflows
  • Creative Cloud workflows with MCP integrations

AI

  • AI-assisted Development Workflows
  • OpenAI ChatGPT
  • Anthropic Claude
  • Google Gemini
  • Adobe Firefly
  • Multi-model AI workflows

Digital

  • Adobe XD
  • Sketch
  • Figma
  • TYPO3
  • WordPress
  • Webflow
  • HTML/CSS basics

Motion & 3D

  • Adobe After Effects
  • Blender
  • Cinema 4D
  • KeyShot

Marketing

  • Meta Ads Manager
  • Meta Business Suite

Languages

Languages

  • German: Native
  • English: Professional working proficiency, CEFR B2; currently attending employer-sponsored English training at CEFR C1 level

Professional References

VAF GmbH

Media Designer / Marketing Support Specialist

Mr. Julian Grau was employed by VAF Gesellschaft für Verkettungsanlagen, Automation Systems and Conveyor Technology mbH from July 1, 2022, to October 31, 2024, as a Media Designer / Marketing Support Specialist.

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Agentur Graustich

Communications Designer (B.A.), Brand and Media Design

Employment reference covering brand identity, campaigns, editorial and print design, digital interfaces, photography, 3D visualization, animation and web content.

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Nitribitt Creative Agency GmbH

Graphic Design Intern

Internship reference covering graphic layouts, production-ready artwork, image research, client presentations and printed marketing materials.

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Available for senior design roles.

Available for senior brand design and visual communication roles with international teams.

hi@juliangrau.deGermany / Open to remote work worldwide
Julian Grau - representative project image